Located in Ehime Prefecture on the island of Shikoku, the city of Imabari has been the birthplace of Japan’s finest towels for over a century. Renowned for its artisanal expertise and adherence to the highest quality standards, Imabari embodies the harmony between tradition and innovation in the world of bath linens.
A unique craftsmanship dedicated to comfort
Imabari towels are recognized for their unparalleled softness, exceptional absorption, and durability. This superior quality is based on several key elements:
Pure and soft water: The water used for washing cotton in Imabari is extremely pure, allowing for the removal of impurities while preserving the softness of the fibers.
Strict quality control: Each towel must pass a rigorous absorption test, ensuring it starts absorbing water in less than five seconds.
Advanced weaving techniques: The use of precise weaving methods ensures a plush, durable texture that lasts for years without losing its softness.
OLSIA, an exceptional brand inspired by nature
Among the brands that elevate Imabari’s craftsmanship, OLSIA stands out with its refined and contemporary approach to home textiles. The brand designs towels that combine minimalist aesthetics with outstanding textile performance.
High-quality materials: OLSIA uses carefully selected natural fibers to create ultra-soft towels that are gentle on the skin.
Minimalist and elegant design: Inspired by Japanese aesthetics, each piece blends functionality with refinement, adding a touch of luxury to any bathroom.
Sustainable and responsible manufacturing: OLSIA is committed to producing environmentally friendly towels by minimizing chemical use and promoting eco-conscious production techniques.
A lifestyle of everyday luxury
Owning an Imabari towel is more than just a purchase—it is a unique sensory experience that transforms the bath ritual into a true moment of well-being. With brands like OLSIA, this traditional craftsmanship integrates into a modern vision of luxury, where quality, durability, and design come together to provide unmatched comfort in everyday life.
