Journal

Biën; the Japanese beauty, design and lifestyle concept founded by Keiko Suyama and Sadaharu Hoshino. Biën;'s selection is built around 4 functional pillars. 美・衣・食・住 bi : i : shoku : jū Beauty, clothing, food and lifestyle

Keiko Suyama interviews Fumie Kawabe about "Bijo; Signature", a Japanese facial therapy that focuses on facial harmony, taking into account the specific characteristics of each face, pressure points and lymphatic circulation, with the aim of improving mental and physical health while enhancing beauty.

The GuaSha Bijo guide; to select the most suitable shape and semi-precious stone and learn how to use it!

Could gold be essential in our beauty regimen?

The virtues of gold are numerous. The mineral is known for its biocompatibility with the human body and for adapting to all types of skin, even the most sensitive.

Medicine has long used gold for dental crowns, pacemakers, surgical tools, etc.

The Bijo guide; To understand japanese layering and practice it on a daily basis as well as our selection of Japanese care for your layering ritual.

In this interview, Mie Sasaki, the granddaughter of the creator of Eau de Ki, answers Keiko Suyama's questions about the creation and extraordinary benefits of the ancestral Japanese beauty elixir.

In this article we will tell you what makes Waphyto a unique brand deeply linked to the personal experience and scientific discoveries of its founder.

Discovery of the Japanese tradition of bathing which still continues in the many Onsen, Ryokan and Sentô of the Japanese archipelago. In the heart of natural hot springs, purification and relaxation for body and mind.