Hydrating shampoo developed in Japan by the brand &honey, now very popular in Japan. It was designed for wavy, curly, or frizzy hair, where suppleness and hold can be more difficult to balance.
Its formula, enriched with honey, helps preserve the comfort of the hair fiber while cleansing the scalp and lengths. The soft foam removes impurities without leaving an overly stripping sensation.
After rinsing, hair appears softer, smoother, and easier to style, with visibly neater lengths.
Sensory experience: fine and enveloping foam, honey and rose scent. For: wavy, curly, or unruly hair.
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Technology
&honey formulas are based on a combination of humectant active ingredients, ingredients derived from the beehive, and protective agents, designed to support the hair fiber's moisture balance.
Each line was then developed to address a specific need:
– Deep Moist: supports hair hydration and comfort
– Melty: improves the manageability and appearance of frizz-prone lengths
Results & Benefits
Effectively cleanses the scalp and hair lengths.
Helps maintain hair's suppleness from the very first wash.
Contributes to a smoother, more uniform appearance of the hair lengths.
When used with the Melty range treatment and oil, it's part of a routine designed to balance hair hydration (approximately 14%) while improving the hold of the hair lengths.
The Ritual
Thoroughly wet hair and scalp with lukewarm water.
Take 2 to 3 pumps of shampoo into the palms of your hands, then lather lightly with a little water.
Apply to wet hair and gently massage the scalp with your fingertips to cleanse the roots and lengths.
Rinse thoroughly and repeat the process a second time if necessary.
To complete the routine, we recommend continuing your ritual with the &honey Melty Moist Repair Treatment 2.0.
Key Ingredients
Combination of honey, honey extract, royal jelly, and propolis: helps keep hair supple from the very first wash.
Cleansing agents: effectively clean the scalp and hair lengths while respecting the hair fiber.
Glycerin: helps maintain hair hydration and comfort.
Argan oil: used to enhance the softness and suppleness of hair lengths.
Keratin and γ-docosalactone: contribute to a smoother and more even appearance of hair lengths.
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