COREFIT : Redessiner la beauté du visage, avec douceur et précision
COREFIT : Redessiner la beauté du visage, avec douceur et précision

Corefit: redrawing the beauty of the face, gently and precision

| 3 min read

Ena Narumi, the facialist who reads faces like an open book

Lifting express - Acupression japonaise avec la fondatrice de COREFIT Bijo; Paris

In Japan, Ena Narumi is an essential reference in non-invasive facial care. Thanks to her expertise in reading invisible facial tensions and her ability to act deeply, without resorting to aesthetic surgery, her popularity continues to grow!

Her method is based on simple but powerful principles: activating forgotten muscles, restarting circulation, and releasing fascias - connective tissues that are too often ignored - to harmoniously restore the face's natural volumes..

Inspired by both her Japanese family heritage and her modern vision of care, her mission is to honor faces as they are, rather than transforming them. Aging is not a defeat, but an invitation to take care of oneself with more awareness.

It is this philosophy that she wanted to inscribe in the book Ma Révolution Beauté du Visage, co-written with Sylvie Lefranc, and that she now transmits through COREFIT.

The birth of COREFIT: a gentle revolution, between design and medical precision

COREFIT was born from a radical ambition: to rethink face care.

For over 15 years, Ena Narumi and her teams have analyzed more than 800,000 faces, in collaboration with doctors, kinesiologists, university professors, researchers, and physiotherapists. Together, they designed a series of tools and care techniques allowing them to:

  • Act effectively on muscles and fascias
  • Recreate harmonious proportions on the face
  • Offer a non-invasive alternative to surgery or injections


COREFIT's approach is also deeply aesthetic and practical: each tool is designed to be beautiful, pleasant to use, and portable — a design that one wants to keep, not hide.

The Face Pointer: a precision stylus for the face

COREFIT's cult tool

The first tool developed by the brand, the Face Pointer is today the number 1 beauty tool on Rakuten Japan. Discreet, easy to handle, and silent, it acts as an extension of the facialist's hand. Inspired by acupuncture, it allows for targeted pressure to:

  • Release muscle tensions
  • Relax deep fascias
  • Restart lymph and improve radiance


Two interchangeable rods allow the gesture to be adapted :

  • Single rod : for firm and precise pressure (under the collarbone, behind the ear…)
  • Triple rod : for wide and diffuse pressure (cheeks, temples, scalp…)


The Face Pointer II offers improved stability, a softer touch thanks to its anti-slip coating, and increased shock resistance.

The accessories: personalize and deepen the gesture

  • Bath Combo : a connector that stabilizes the pressure and allows for use in the bath
  • Head Driver : a 6-rod extension for a deep massage of the scalp, trapezius muscles, and neck (up to 4 cm deep)

The Head Driver Set: to relax the head, neck, and shoulders

This set includes:

  • The Face Pointer II
  • The Bath Combo
  • The Head Driver tip, with six rods


It acts deeply on the scalp and trapezius muscles, often responsible for facial fatigue. By releasing these tensions, the jawline, temples, and eye area are also freed.

The 3 basic points of COREFIT drainage

  1. Under the collarbone (single rod): starting point for lymphatic drainage
  2. Behind the ear (single rod): parotid gland
  3. In front of the ear (triple rod): temporal bone


Each point is applied for 30 to 60 seconds, 3 pressures per second. To be repeated every day for visible results in just a few days.

The book “Ma Révolution Beauté du Visage”: the COREFIT method accessible to all

Written by Ena Narumi and Sylvie Lefranc, this book offers a complete 4-week program, structured in three phases:

  1. Relaxation (muscles & fascias with hands or the Face-Pointer)
  2. Strengthening (via face yoga)
  3. Modeling (face taping & auto-massage)

Each area (chin, jawline, cheekbones, forehead…) is approached with simple, illustrated gestures, easy to integrate into daily life.

The Face Player II: an express EMS lifting, in 3 minutes

Inspired by professional muscle stimulation helmets, the Face Player II is worn like a comfortable headband. It offers three programs:

  1. Cheeks & face contour (zygomatic muscles)
  2. Neck & shoulders (posture and tension)
  3. Eye area (dark circles, fatigue)

With its soft gel patches, rechargeable format and mixed-frequency square waves, it allows for rapid and effortless muscle toning, which mimics the benefits of face yoga.

COREFIT, a new path for beauty

With COREFIT, Ena Narumi has redefined what a facial treatment can be: non-intrusive, structuring, regular, intelligent.

It is a method that respects physiology, individuality, time — and that gives everyone the power to evolve their face without altering it.

Prepare your face for the new season with intelligence and gentleness.
Japanese lifting is now written in 4 weeks — at home, with COREFIT.

Read more

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